Developed by Itika Wilderness Camps, the new luxury property is located about 15 kilometers from Seronera Airstrip, offering guests an intimate and personalized experience surrounded by nature — without sacrificing comfort or style.
“‘Itika’ is a Swahili word meaning ‘to respond’ or ‘to answer’,” said Abdullie Mfinanga, Managing Director of Itika Serengeti Camp. “This camp is our answer to travelers looking for authenticity, connection to nature, and exceptional service — all in one unforgettable location.”
Mfinanga made the remarks during the Karibu-Kilifair 2025 Tourism Expo, held at Kisongo Prisons Grounds in Arusha from June 6–8, 2025, where the new camp drew attention from tour operators, travel media, and global safari stakeholders.
Boutique Luxury in the Wild
Itika Serengeti Camp will feature just eight tents upon launch — including:
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Six standard tents, available in double, twin, or triple configurations.
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Two interconnecting family tents, featuring a king-size bed on one side, a triple-bed setup on the other, and a shared lounge in the middle — comfortably accommodating families of up to five.
“We’ve created spaces where families can bond while still enjoying comfort and privacy,” said Happiness Ruttah , Head of Marketing. “It’s ideal for parents with children or even small private groups.”
All tents are solar-powered and constructed in monsoon style, blending seamlessly with the Serengeti’s landscape while minimizing environmental impact.
Prime Location for Wildlife Lovers
Situated in the Seronera Valley — one of the Serengeti’s richest wildlife zones — guests can expect spectacular year-round game viewing, including the Big Five, big cats, and the Great Migration.
Its central location provides easy access by air and road, with direct connections to Ngorongoro Crater, Lake Manyara, and the Masai Mara.
“Itika offers the best of both worlds — luxury and raw nature,” said Abdullie. “Every detail has been designed to deliver a rich and meaningful experience of Africa.”
A Complete Safari Experience
Beyond accommodation, guests can look forward to:
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Custom-designed game drives
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Expert guiding from local professionals
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Outdoor bush dining
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Warm, personalized Tanzanian hospitality
“Itika is not just a camp; it’s an invitation to connect,” Happiness added. “With wildlife. With people. With the spirit of Africa.”
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